Behind the Brand

13th and WA delivers a beautiful inspiring space for stylists to develop their client base and clients to relax and leave confident.

The color palette for 13th and WA uses warm neutrals inspired by the natural materials in their space to create an inviting and approachable feel to the brand. We balanced simple linework and elevated typography with hand drawn icons and natural textures. The user-friendly flow of the website creates an inviting atmosphere for both audiences to imagine themselves in the space.