Behind the Brand

Bean offers stylish and affordable clothing that has a hint of western influence and is designed with a practical fit. Their brand is rooted in a cowgirl-coastal vibe that feels memorable and inspires confidence. With personal touches and an easy going vibe, this brand connects with young moms looking to rediscover their style.

With the flexibility of four brand patterns she can swap out seasonally to the stylish font pairings on her website, we designed this brand to spark joy and confidence and set her apart from her minimalist competitors.